
The Only Data Warehouse Built for Fiserv DNA
Unlock the Full Potential of Your Fiserv DNA Data
Lodestar is the only data warehouse designed specifically for Fiserv DNA financial institutions. Our end-to-end analytics solution turns complex data into clear insights, helping drive growth, improve efficiency, and increase customer satisfaction.
Why Choose Lodestar for DNA?
- Purpose-Built for DNA: Unlike generic data warehouses, Lodestar is designed from the ground up to work with the DNA core.
- Seamless Integrations: Connect to over 50 data sources and more than 25,000 data points. This includes lending, cards, wealth management, credit bureaus, and more.
- Established in 2008, Lodestar brings 17+ years of proven expertise. We have over 50 clients and strong partnerships with Fiserv and Oracle. The DNA community trusts us.
- Self-Service Analytics: Empower teams with advanced tools that eliminate the need for expensive CRM systems.

Key Capabilities
- Multi-Source Data Warehouse: Unify data across DNA and third-party platforms.
- Self-Service Analytics: Build, explore, and model data flows without heavy IT reliance.
- Integrated Data Preparation: Clean, enrich, and enhance datasets for sharper insights.
- Enhanced Visualizations: Get a true “single source of truth” with dashboards designed for clarity and speed.

What This Means for Your Institution
With Lodestar, financial institutions running Fiserv DNA can:- Streamline reporting and compliance.
- Automate member engagement and cross-sell opportunities.
- Strengthen collections, fraud detection, and complaint management.
- Drive smarter, faster decisions across every level of the organization.
Trusted by the DNA Community
Lodestar has built a deep understanding of Fiserv DNA data. This makes us the top choice for credit unions and banks that want better data strategies.
"Lodestar made our DNA data actually usable. What used to take our team days to pull together now happens with a few clicks. We're making decisions based on real member data instead of gut feelings, and it's directly impacting our growth – better lending decisions, smarter marketing, and member retention strategies that actually work."
- CIO, $4B Midwest Credit Union
Frequently Asked Questions
What makes Lodestar’s data warehouse unique for Fiserv DNA?
Lodestar is the only data warehouse built specifically for Fiserv DNA. Unlike generic solutions, this product works well with DNA and its ecosystem. This gives financial institutions a custom analytics platform built for their needs.
How does Lodestar integrate with Fiserv DNA?
Lodestar connects directly to your Fiserv DNA database. We replicate your data in the Lodestar database nightly and run our proprietary ETL processes to simplify and streamline this complex data set. Once the data is flattened and transformed, it is joined to any of the other data integrations you have in your Lodestar data warehouse such as lending, credit bureau, wealth management, card services, digital banking, and more. This creates the true single-source-of-truth your financial institution needs to make strategic decisions.
Can Lodestar replace expensive CRM systems?
Yes. Lodestar’s self-service analytics and automated workflows can manage segmentation, profitability analysis, collections, fraud detection, and more. You can do all this without needing a separate CRM system.
What kind of analytics does Lodestar provide?
From basic reporting to advanced analytics, Lodestar enables use cases use cases like member engagement, loan default probability, and cross-sell opportunities. Teams can access advanced dashboards and visualizations without relying heavily on IT.
Who uses Lodestar?
Lodestar supports 50+ credit unions and banks across North America, all of which rely on Fiserv DNA. Its specific focus makes it the best choice for financial institutions. They want to get the most value from their DNA investment.
Start Your DNA Data Journey Today
Stop wrestling with scattered data and start leveraging unified insights. Lodestar’s DNA-specific data warehouse and analytics platform gives you the clarity and confidence to lead with data.

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